The Cleveland Tfi 2135 Putter solves a very common problem that causes most regular golfers to strike their Putts off-center with a face that isn’t square.
If we told you that you would notice the difference immediately, would you want to test your roll
He shot a 59 in January. Won the Valspar Championship last week. Adam Hadwin is having a more than EPIC year. Let’s take a look at the driver that’s contributed to it all.
Titleist testing has revealed the impact of 75 rounds on your grooves. What does it mean to your game?
How did PING increase spin rates by between 400 and 1,500 rpm with the PING Glide 2.0 Wedge? It is more than sharper grooves.
In an interview the designer behind PING equipment Marty Jertson, speaks about the new i200 irons without hype.
Watch as PING describe how the Patented Face Technology in the Sigma G Putter family revolutionizes your distance control. Then come and see us about your own magic wand.
PING revolutionized putter design 50 years ago. We think they’ve just done it again with the Sigma G Patented Face Design.
Let PING introduce you to the reasons why both better and regular golfers should consider upgrading to the PING i200 irons.
Our view is that the PING i200 will deliver the precision better players want from iron striking, and the playability regular golfers want. In fact both better and regular players will benefit from ... See more
Let Bubba Watson explain, in his terms, how the PING Glide 2.0 Wedge gives him more flexibility and more options.
Let’s introduce you to the Titleist Pro V1 and Pro V1x.
A good place to start is our explanation of the difference between the two as you’ll experience it.
When looking for extra yards manufacturers have worked with the physical constraints of your swing and the energy transferred at impact.
Congrats to Srixon staff player Hideki Matsuyama who holed a ten-foot birdie putt on the 17th to win the tournament. He used a Srixon Z-STAR XV golf ball to get there.
If you’re the best golfer, or just a regular golfer getting it around with a social group, great big distance gains are useful, great fun and inspiring.
A GolfSpy article bemoaned the lack of breakthrough technology in 2016. So what a start to 2017 with a revolutionary step forward in ways to create more ball speed with the new Callaway Great Big ... See more
In their pursuit to help all golfers – from tour pros to weekend amateurs – play better golf, Srixon has taken the spin and flight performance of their new Z-STAR and Z-STAR XV golf balls to new ... See more
‘Jailbreak Technology’; ‘Impact loading’; ‘Energy Lensing’. This actually looks very interesting.
From Callaway Golf, break-out, revolutionary and unique design in the new Callaway GBB Epic metalwoods.
The revolution in design of the Callaway GBB Epic metalwoods has been coming.
Smart technology or innovation alone is of little value. Add a real improvement in what happens to your golf ball and it’s EPIC.
It’s a great time of the year to change people’s lives, including your own. Here’s what Callaway and us have come up with.
Hideki Matsuyama’s razor-sharp short game was a massive factor in his victory at the Hero World Challenge this weekend, making it four wins from his last five starts! And he’s used Cleveland wedges ... See more
Current Open champion, Henrik Stenson has won the Race to Dubai and the title of European Golfer of the Year for 2016.
Have a look at the Driver that’s helped him achieve what he says has been ...
See more
Congrats to Srixon staff player Hideki Matsuyama who tore away from a strong field on the final day of the World Golf Championships-HSBC Champions, shooting a 6-under par 66 to win the tournament by ... See more
The combination of new materials and innovative design has enabled Callaway Golf to create their longest, most forgiving iron and hybrid set to date. The new Big Bertha OS Irons and Hybrids.
Over the years the Big Bertha has become synonymous with clubs that are easier to hit and super long. The new Callaway Golf Big Bertha OS Hybrid continues pushing the boundaries of this ... See more
Titleist have always been big believers in adjustability and it really shows in their new 917 Fairway Woods, which now allow you to adjust the centre of gravity to achieve exactly the shape you’re ... See more
Better players know that knocking more spin off at launch has the twin benefits of added distance and better shot dispersion. That matters to a low handicapper.
Challenge us with this driver. What’s your true potential? There’ll be someone who’ll go past 40 extra yards.
Let’s skip the technology and get right to the 3 ways the Titleist 917 Drivers deliver extra distance.
Good and better ball strikers want control, but any improvements in purity of contact are welcome.
Where are you striking the ball on the face of your driver? Losing trajectory or ball speed? New ‘Ripple effect’ technology is part of a technological solution.
Srixon keeps driving iron performance with new, and ever refining innovation. Three new iron models that cover all the bases (including feel and looks).
The regular through to good ball strikers will appreciate the innovation that improves your consistency of ball striking.
We know performance matters, but so do good looks, feel and sound to the better players. Performance is improved.
Beauty. Control. Adjustability that includes swing weight and feel. Ball speed across the face. New shaft technology.
All golfers should be interested in the visible technology and visible improvement of the Srixon Z 565 Driver. Let the ‘ripple effect’ begin.
The new Cleveland Golf RTX-3 Wedges have lots to offer, but this result in particular will resonate with all golfers.
Three new irons from Mizuno, but each made from a different metal alloy. It allows Mizuno to create surprises and advantages for different golfers.
The JPX 900 Tour has a design that is more compact with a thinner top line and sole than the MP models yet it’s more forgiving with all that Tour performance.
Mizuno have pushed the boundaries of iron performance, especially for the regular golfer with the JPX 900 Hot Metal irons. Ever heard of chromoly?
We live in exiting times where really smart engineers are finding ways to protect us from ourselves. #gamechangers
The feel of a forged iron with the performance every good ball striker is looking for. Real consistency of distance on approach shots.
The Callaway Golf Big Bertha Fusion Fairway Wood uses a material in the crown that is so light that it changes the game. It changes your game.
The incredibly interesting Dr Hocknell gets Harry Arnatt very excited about the material difference the new Big Bertha Fusion makes for golfers.
We are in a golden age of multi-material design, especially with Callaway products. The benefits to the golfer are significant.
Callaway Golf have pushed all the boundaries using new materials in the Callaway Big Bertha Fusion. That innovation translates into a material performance improvement.

Callaway Talks: The Steelhead XR Irons & Hybrids

If you’re keen on improving the consistency and quality of ball striking, Dr Hocknell makes a couple of interesting CG points that especially mid and higher handicappers will be interested in.
The Steelhead X-14 Irons were the most popular irons of all time, especially for golfers looking to make ball striking easier. How have Callaway Golf combined the X-14 shape and concepts with modern ... See more
The Steelhead is back for Callaway. Steelhead XR Irons and Hybrids. The Hybrids offer four big improvements on the past.
You’d be surprised just how often putts are struck off-centre, although you may not notice it these slight changes in impact point really slow down ball roll. The new PING Vault putters feature new ... See more
The new Srixon Soft Feel will please those who’re already players of this golf ball. Those who aren’t ought to check out the statistics and then prove the impact themselves.
Titleist’s new DT TruSoft golf ball is all about better feel and short game control without sacrificing distance on longer shots.
The new PING G range delivers improvement across the board. With certain clubs being geared towards certain golfers, it’s a matter of finding the best one for your game.
Improved face technology on the new PING G Irons creates tons more face flex, taking speed, distance and consistency to new heights.
With their new G Driver, PING have found a way to control weight placement so you can have your ideal launch angle as well as added forgiveness for consistently longer shots.
If you’re looking to add consistency and distance, then the new Srixon technology offers some unique innovation.
Callaway have had an impressive list of Tour victories, including Majors, in 2016. But they build Drivers for you. Which will make you a winner.
What an amazing last round of golf at Troon put on by the two Callaway staffers, Henrik Stenson & Phil Mickelson
In the last round of the Open Championship, Henrik Stenson was more than in the zone, he was in another dimension. I think we’ll christen it the
“Callaway Dimension”.
The Titleist H2 Hybrid provides hybrid ease of use with control that is much closer to an iron. That ought to interest our better golfers.
It used to be workability or forgiveness. Not anymore. In a more compact head shape with an adjustable CoG location, together with an adjustable face angle, lie and loft, the Srixon Z745, offers a ... See more
If you’re looking for the confidence to swing it harder, or you want your current swing to be forgiven more often by your Driver, then you’ll like the way the technology works in the Srixon Z545 ... See more
You can shave shots off your score by having a more effective putting game, and part of achieving this is using a Putter that compliments your strengths and weaknesses.

Which of these can ...
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Still think you need to strike the centre for accurate putts with consistent roll and speed? Think again! The Odyssey Works Versa Marxman Fang Putter doesn’t punish you for off-centre strikes.
The Callaway MD3 Milled Wedges come with multiple bounce options but more importantly, in the higher lofts, more grind options.
There are so many bounce and grind options available to fit to your game. There’s so many different head designs and models. Let’s start to clear that up.
If you’re a good ball striker who would benefit from more consistency along with a little more distance, and you’re interested in owning a beautiful forged Iron,
Callaway are launching, with pre-orders available from today, the Apex Black forged irons. The good looks will be the selling point, but if you’re a good ball striker the technology in the Apex irons ... See more
"Bottom line: The top... rated game improvement.. iron of the year."
- Golf Magazine
We think the new Callaway Chrome Soft has real beauty on the inside, and an additional optical illusion that helps your ball striking, especially on the shorter, greenside shots.
When easier alignment is combined with better feel and more consistent roll you get the Cleveland TFi Putters.
If your eyes aren’t absolutely over the top of the ball, then an alignment aid on the bottom of the Putter confuses your brain. The Cleveland TFi 2135 Putter solves that problem.
Is anyone playing golf like Lydia Ko at the moment. She’s fast and furious off the tee with her Callaway XR 16 Pro Driver.
Branden Grace delivered another PGA Tour victory for the Callaway XR 16 Driver at the Heritage Classic, but it was a ‘Sub Zero’ Driver. What on earth is a Sub Zero Driver and which of our golfers ... See more
The Callaway XR 16 was a big winner for Danny Willett at The Masters. There are a number of features in this club design that we think will be a big winner for our golfers, especially those who ... See more
Improving your golf performance doesn’t start with equipment, it starts with your swing. That’s why we stock Titleist. So many options. So many solutions.
The Mizuno JPX 850 Irons have a Power Frame that allows ball speed to be increased across a much wider area of the face. It’s also the secret to feel and distance existing in the same place.
Hitting approach shots on a regular distance or at least across no more than a 10-yard range will make golf from the fairway much more rewarding. Can technology take you closer to your target?
The new Srixon AD333 Tour offers an instant surprise off the club face. At the same time it spins more around the green and goes further off the tee. How did they do that?

Mizuno fans will really enjoy the new JPX 850 range

We think there’s lots to like about this new equipment range. Irons that have more face flex than a metalwood delivering feel and fast in the same place. A Driver with over 400 different fitting ... See more
Mizuno have evolved their Fast Track technology over the last 10 years. The result is more precise adjustability without burdening the performance of the Mizuno JPX 850 Driver.
The Mizuno JPX 850 Forged Irons give you everything. Literally everything. I’m not sure what more a mid to lower handicap golfer needs.
For the regular golfer in search of a little more length, but especially consistency on approach shots, we think there’s a lot to like in the innovation behind the Mizuno JPX 850.
Everyone, not just the Tour, wants softer now. If you have a good swing speed, you also want to lose some spin on tee shots without compromising performance anywhere else in the bag. Next time you ... See more
If you’re generating lots of ball speed and need us to find an ultra-low spinning Driver, then the Titleist 915D4 might be for you.
Boeing know aerodynamics, Callaway know what the golfer wants. ‘Forgiveness meets Fast’ might seem like an advertising phrase, but it's what we all want.
The Mizuno JPX EZ Driver has adjustability but is a great match for those looking for more forgiveness on their tee shots.
The Mizuno JPX 850 Hybrids come with both Shock Wave sole and Waffle Crown technology, but more importantly, they allow the better player to integrate them into the top of their bag.
Improving distance and trajectory control while creating varying amounts of spin for different types of short game shots was the design goal for Titleist’s new Vokey SM6 Wedges, and they certainly ... See more
We recommend the Callaway XR OS Hybrids for two big reasons. They’re easy to hit consistently on distance. They’re easy to integrate into your Iron set.

Callaway XR OS Irons

What makes this Iron a game-changer for golfers who struggle with inconsistency?
If you're a skilled ball striker, then this compact, muscle-cavity, forged Iron will give you control, precision and feel.

If you want a truly soft feel on every shot

The 2016 Titleist DT TruSoft golf ball has a very low compression core and very soft ionomer cover. So how do they still deliver distance performance?
The 2016 Titleist NXT Tour & Tour S will provide greenside control with long club performance. Make your choice based on preference for feel and launch conditions.
The 2016 Titleist Velocity golf ball is made with materials and manufactured with a precision that allows distance to be engineered into a golf ball without losing the unique Titleist feel.
The new Chrome Soft is incredibly soft and amazingly adaptable to whichever shot you’re playing.
Making golf easier for the regular golfer is what we want from our manufacturers. Watch Dr Hocknell tell you how Callaway have achieved that with the new XR OS Irons and Hybrids.
There’s a reason that good ball strikers who create a penetrating trajectory should look more closely at the benefits of the Titleist 716 CB irons.
We all want forgiveness, so we need a deeper CoG in a larger head. We all want distance, but that needs speed. So how do you have forgiveness and fast?
The challenge of being a Callaway Golf designer (with the need for a Driver) face vs the Boeing designer is obvious.So how do they make the new XR16 Driver face aerodynamic?
It’s always great when something this obvious, that’s been overlooked for so long, is revealed along with a solution to a real problem that golfers have: aim and alignment.
Forged, beautifully designed and perfectly crafted to put you in control of the golf ball. Are you that good?
Start 2016 with an Assessment of your game from the tee box. Technology now allows us to set you up perfectly in a Driver that launches off more and more of the face. The Callaway XR16 Driver targets ... See more
How does a subtle design change have such a big impact on performance?
Titleist design and manufacturing precision with quality materials for consistency and performance.
How does the design of the PING G Irons offer you more distance and consistency?
How does a dragonfly wing help you hit the ball further, more often?
It doesn’t matter how powerful your swing is, or how skilled you are, every golfer benefits from a softer cover around the green. It means more stopping power, more control. A better short game.
The most advanced, solid feeling and forgiving Tour played irons Titleist have ever made. An innovative co-forged construction with high density tungsten low and on the perimeter increases moment of ... See more
Turbulator Technology in the crown helps generate faster clubhead speed and ball velocity for longer, more accurate tee shots in the G30 and G30 SF Tec drivers.
Turbulator Technology in the crown helps generate faster clubhead speed and ball velocity for longer, more accurate tee shots in the G30 and G30 SF Tec drivers.
Integrated Wedge sets provide the best scoring opportunities from 120 yards out. The Cleveland Golf Wedge Analyzer allows us to fit you with the perfect Wedge set for your game.
We think regular golfers looking for easier distance and technology should look at the Srixon Z355 range.
If you are looking for distance and forgiveness, then you'll be interested in what Dr Hocknell has to say.

Forging and distance in a player's iron

No compromise on the looks and feel in the new Callaway Golf Apex CF 16 Irons.

Good and better ball strikers will continue to enjoy the feedback and responsiveness.
Dr Alan Hocknell takes us through the features of the Callaway Golf Apex CF 16 Irons and how they work for you.
The Srixon Z355 Driver features unique technology that encourage a much better release of the club head through the impact zone.
We think a Hybrid is an “opportunity” club(s) that almost all golfers should use to replace long and even mid Irons. They’re easier to use, deliver far more consistency, and create so many more ... See more
Too many golfers carry their Fairway Wood in the bag but don’t exploit the potential because it’s a difficult club to use. The Srixon Z355 Fairway is an example of technology and design making it ... See more

Now we can even discuss Fairway Woods & workability

The Titleist 915Fd Fairway offers you control over your trajectory and ball flight. Are club golfers ready for that ability?
When did Fairway Woods become so easy to use? If you haven’t upgraded your Fairway Woods in the last couple of years then there’s a world of enjoyment to discover.
We agree with Roger Cleveland when he describes the Callaway MD3 Milled wedge as a friendly wedge. It's designed to be consistent and easy to use.
From 80 yards in, it’s about your scoring shots and your scoring clubs. So it’s really worth making sure you’re playing with the biggest advantage.
Everything Odyssey knows about putting has been put into the Big T.
Why buy such a different-looking Wedge?

Introducing the Callaway Big Bertha Alpha 816 Double Black Diamond

Watch Dr Alan Hocknell's introduction to the new Callaway Big Bertha Alpha 816 Double Black Diamond Driver
If you're a better tee shot player, then you want lower spin and more choice.
No question, this face has game-changing performance. The Callaway Golf Great Big Bertha isn’t a blast from the past, it’s a rocket into your future.
This will quite possibly change the golf ball category and start a revolution.
The Callaway Chrome Soft is the only golf ball to achive 5 stars in all categories in the Golf Digest's 2015 Hot List. Here's why.

Callaway XR Pro Irons

Preserving the player’s profile and performance characteristics.
More distance, more consistency in an Iron with a more compact appearance.
For the right golfer, there will be benefits in consistency especially with these clubs. That will mean better approach shots with more greens hit, and more flags attacked.
Choose the right Srixon Z-STAR for your game.
Beneath that electric blue finish is a Grain Flow Forged Wedge with amazing feel, that’s versatile as you like and offers something for all skill levels.
Test the spin, test the feel yourself. See if we’ve got this right...